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© 2019 Local Search Marketing Program | Powered by  Walmart Foundation, San Diego Workforce Partnership, San Diego Gas & Eletric, & The Executive Cat Herder

Fact Sheet

Consumer behavior should be driving your local search marketing strategy.

the curious consumer

Consumers are researching everything - no matter how small. Does your business show up?

the demanding consumer

When people go online for information, they expect tailored experiences.  How are you serving them information in moments that matter in the consumer journey?

the impatient consumer

People are making decisions faster than ever before, and they expect to be able to act on those decisions instantly.  Are you set up for success?

3X Increase

in mobile searches for "near me" over the last two years.

+70% of Shoppers

say they're open to learning about restaurants, products, or just about anything on YouTube from brands. 

76% of People

of people who conduct a local search on their smartphone visit a physical place within 24 hours and 28% of those searches result in a purchase.

61% of Shoppers 

would rather shop with brands that have a physical location than ones that are online only.

71% of Consumers

who have had a good social media service experience with a brand are likely to recommend it to others.

82% of people

read customer ratings or reviews before buying something.  It matters to them that the business shows care - even if the reviews aren't perfect. 

Get More Information

Here are some ways you learn about the program

Attend an in-person overview

of the program, visit the news section for updates.

Online Application

Apply online and find out if you qualify.

Over the Phone

Talk with a specialist to learn more.

Tel: 844-4SD-MARKETING